IDX Broker Provides Kipp Blackburns Clients with Quick and Easy Access to their Own Personalized Property Search
EUGENE, OR – May 3, 2010 – (RealEstateRama) — Kipp Blackburn with @ Properties in Chicago, Illinois has recently made the decision to hire the services of IDX, Inc. to enhance, optimize and completely alter his online real estate website, by incorporating their highly customizable IDX Broker software. Blackburn wanted a drastic change to his online business, to set him apart from his competitors, and by choosing IDX, he can now offer his website visitors a much more well-rounded, pleasant and informative online property search experience. He wanted to show off the big, bold and elegant city of Chicago in a manner that would do it justice, and by enabling home seekers to browse some of the cities finest and most highly demanded properties, he is doing just that.
This custom IDX solution works by taking raw listing data from the Midwest Real Estate Data MLS (MRED), and then formats the information to be displayed as a seamlessly integrated part of his website, enabling potential home buyers to view an infinite amount of the most up-to-date listing information in the Chicago area. Through the “MLS Search” feature on Blackburn’s website, home seekers can utilize a basic, an advanced, a map, an address or a listing ID search, in efforts to find what they are truly looking for and need out of their new property. The map search tool, powered by Google Maps, allows consumers to pinpoint a property of their choice, on an interactive terrain, satellite or road map. They can then apply this detailed information in judging their relativity to close by landmarks, main roads, school districts, convenience locations and other cities, in efforts to determine if they like their area surroundings, and if they can envision themselves living in that particular neighborhood.
Mortgage calculators, lead management tools, daily MLS updates, coming directly from the MRED, virtual tours and detailed traffic reporting and statistics are just a few of the helpful utilities Blackburn has access to, through an administrative login page, that IDX, Inc. offers with the addition of its software. Not only can he edit the look, layout, design and content of his website, developing his own sense of unique branding and personalization throughout each of his web pages, but he can also create dynamic title tags and custom XML codes, to increase his listings visibility, along with upping their chances of being linked to popular real estate search engines, such as: Google Base, Real Estate for Sale Network, RSS Feed and Zillow, to name a few.
About Kipp Blackburn
“Kipp received his Bachelor’s degree from Indiana University, Bloomington, where he majored in Weather Forecasting & Atmospheric Sciences. He and his wife Beata have lived in Chicago for 12 years. He sacrificed a very prosperous career in the publishing industry as a Sales & Marketing Consultant to follow his passion for Real Estate in 2003. He found the personal nature of Real Estate brokerage to be especially rewarding. His exceptional knowledge within the industry, coupled with an unwavering loyalty to clients, ensures the highest standard of representation on either side on the transaction.”
About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit www.idxbroker.com.
